How Designsite Uses Google Tools to Drive Traffic and Help Your Business Grow
At Designsite, we don’t just build beautiful Squarespace websites—we create powerful digital tools that help you grow your business. Unlike many other website designers, we bring deep expertise in Google products to every project. From the start, we integrate strategies and tools that go beyond design to ensure your website performs, drives traffic, and delivers measurable results. This combination of thoughtful design and Google-powered performance sets our websites apart from the competition.
Expert SEO That Meets Google's Standards
Search engine optimization (SEO) is at the heart of every website we create. We perform in-depth keyword research, optimize your page structure, fine-tune metadata, and follow Google’s best practices to make sure your site appears in front of the right audience. Whether you’re a local business or a national brand, our SEO strategies are designed to improve your ranking in Google Search—so when people are looking for the products or services you offer, your website is what they find.
Google Business Profile: Turning Searches into Customers
Having a strong presence on Google Maps and Google Search is essential for any local business. That’s why we help our clients create and optimize their Google Business Profile—a free tool that turns casual searchers into loyal customers. We make sure your profile is complete, accurate, and compelling, with the right categories, photos, business hours, and services. This not only helps people find you more easily but also gives them the confidence to choose your business over the competition. For service-based businesses, we tailor your profile to highlight your service area and how people can reach you.
Google Search Console: Tracking Performance and Fine-Tuning Results
Once your site is live, our work doesn’t stop. We use Google Search Console to track your site’s performance in Google Search. This tool gives us valuable insights into how people are finding your website, which keywords are driving traffic, and how your site is performing technically. We use this data to continually improve your website’s SEO and resolve any issues that might prevent it from performing at its best. It’s a behind-the-scenes process that makes a big impact.
More Than a Website—A Website That Works
When you work with Designsite, you’re getting more than just a beautifully designed Squarespace website. You’re getting a complete online presence that’s built to work for you. Our expert knowledge of Google products—combined with years of experience in digital marketing—ensures that your website isn’t just a pretty face. It’s a strategic tool that helps you get found, get chosen, and get results.
Let’s build you a website that doesn’t just look great—but delivers real results. Contact us today to get started.
