This morning I'm a guest speaker at the Fairfield Small Business Group where I'll be talking about Social Media Marketing to a group of business owners. While everyone knows at least something about social media – and it seems everyone is at least on Facebook these days – most people don't understand the powerful capabilities social media offers small businesses.
– Michael DeMartin
Social media allows you to reach out to potential customers without spending large amounts of money on advertising while staying in touch with current customers. Having a presence on a popular social network suggests to people that your business is on the cutting edge or at least is able to keep up with the changing times. Using social networking to promote your business has many advantages but also requires some dedication and work on your part.
For a more detailed look into social media and how it can help grow your small business, please download the following PDF, which also lists specific benefits for Facebook, Twitter, Google+ and LinkedIn.
Designsite is a design and marketing communications firm, based in Fairfield, CT. Our services include branding and identity, website design and development for desktop and mobile devices, and social media marketing. Designsite is an official Apple Developer, and offers a complete range of Apple iOS services, including design, programming and marketing for iPhone and iPad apps.