Designing Pet Sounds and Hanging Out with Brian Wilson

We've been working with Brian Wilson and Capitol Records for quite some time now, and the projects we've worked on have been some of our very favorites. Hanging out with Brian Wilson in his Hollywood Hills home talking about music is about as cool an experience as you can imagine. It's a surreal feeling when Brian obliges when you ask him to play "God Only Knows" at his piano (click the audio below to hear it).

We've been working with Brian since he kick-started his solo career – we're responsible for his website and social media properties. We've worked on some amazing projects together: a retrospective "Pet Sounds" podcast featuring our interviews with Brian and surviving Beach Boys' members had nearly three hundred thousand downloads. An Instagram contest doubled his audience there and reached a whole new generation of fans. A website promoting the award-winning film "Love & Mercy," released last year to stunning reviews.


Our latest creation was designing and producing a special website commemorating the 50th Anniversary of the Beach Boys seminal "Pet Sounds," released on this day in 1966. Fifty years later, the album is still considered to be one of the greatest  ever, and inspired the Beatles to produce "Sgt. Peppers Lonely Hearts Club band" the following year. "Pet Sounds" has inspired countless musicians and bands ever since.

We also created the #PetSounds50 digital campaign that was used for Beach Boys' and Brian Wilson social media pages, including a contest for fans to upload original artwork and photos and tagging them for a chance to win prizes, including the official box set and vinyl albums.

Thank you to Brian for inspiring us as well to do our best work in reflecting your wonderful art. We can't wait to catch up with you when you bring your "Pet Sounds 50th Anniversary Tour" back to the states. Wouldn't It Be Nice indeed.

Designsite is an award-winning branding, design, website and digital marketing agency based in Fairfield, CT. Our expertise includes branding and corporate identity, responsive website design and development, social media and digital marketing, search engine optimization, and print communications.

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