A Website for a Top Connecticut Orthodontist Reaches Moms On the Go

Dr. Figen Baydur, who’s practice is based in Fairfield and Monroe, is recognized as one of Connecticut’s top Orthodontists. Dr. Baydur recognized that her current website was dated and didn’t accurately portray her practice, so she engaged Designstie to design and build a website that would reflect the highly professional and friendly service she provides to her patients.

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Although the practice is geared primarily to children, the audience for the website is primarily parents – specifically moms. The website was designed using the preferred softer tones requested by Dr. Baydur and we used photography of young smiling faces, adding a personalized feel, including classic quotes about smiles. Unlike the old website, which was designed with a quantity of pages that went into too much detail, we recommended a more quality approach – a minimal number of pages with only essential information so visitors could get the story quickly, as well as make contact easily.

Because we’re reaching a audience on-the-go, this was especially important since so many people access the web from their mobile devices and because more people now search local businesses from their phones than their computers. The responsive, mobile-friendly website was designed using Squarespace, which enabled us to build a beautiful website cost-effectively, incorporating search engine optimization and analytics. The client is also able to easily update the website in-house, saving money on having an outside developer maintain the website.


Designsite is an award-winning design and marketing agency based in Fairfield, CT. Our expertise includes branding and corporate identity, user experience design, responsive web design and development, iPhone, iPad and Android app design, social media marketing, search engine optimization, and print communications.

We work with small business clients covering Fairfield County, CT, including Fairfield, Westport, Southport, Greenwich, Darien, New Canaan, Ridgefield, Easton, Monroe, Shelton and Norwalk.

For more information, please call us at 203.372.2912 or send us an email at info@designsite.com